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Shark Bites
All you need to know in Amazon Advertising, e-commerce, PPC, conversion rate optimization and beyond.
Mark Duffy
Sep 26, 20233 min read
Data Clean Rooms: The Secure Future of Data Collaboration
In an era marked by significant shifts in data privacy and user-centric approaches to advertising, businesses are in search of innovative...
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Mark Duffy
Sep 26, 20232 min read
Universal IDs: The Next Frontier in Digital Advertising
The decline of third-party cookies has sent ripples across the digital advertising world, leading brands and advertisers to explore...
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Mark Duffy
Sep 25, 20232 min read
Privacy-First Marketing: Balancing Personalization with User Trust
In the vast landscape of digital marketing, personalization has become the North Star for many brands. Tailored experiences, specific...
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Mark Duffy
Sep 25, 20232 min read
The Power of First-Party Data: A Beacon in the Post-Cookie World
In the dynamic landscape of digital marketing, first-party data is emerging as the holy grail for advertisers. As the sun sets on...
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Mark Duffy
Sep 25, 20233 min read
The Future of Cookieless Advertising and its Impact on Digital Marketing
In the ever-evolving world of digital marketing, advertisers and businesses have long relied on cookies to gather data, tailor ads, and...
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